1. Quote from your book, business, product or cause.
Tag the pages in your book or materials and rank them in
priority. Give the audience a tasty bite of what it would be
like to indulge in the banquet of your services, buy your
book or product. Think of it an auditory sample that your
audience can take home with them.
I guess human nature leads us to this about every 30 - 50
years.
As a history major, I studied the gold rush of 1849, the
19th century oil booms, the stock market hustles of the
late 1920's, the get rich-quick mail order schemes of the
1950's and 60's and now the "Internet" gold rush of the
late 1990's and early 21st century.
1. Create a free ebook directory on a specific topic at
your web site. People will visit your web site to read the
free ebooks and may see your product ad.
Platform(s):
Added: 11-Sep-2006
Updated: 11-Sep-2006
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Selling Secrets: What did you promise your customers today?
Large promise is the soul of promotion. Stay awake too late
on any night of the week and the masters of large promise
will dazzle you. They'll promise that you can lose weight,
slice through cans, clear your skin, buy $0 down
real-estate and other small miracles among a blizzard of
ads that make large promises.
Platform(s):
Added: 11-Sep-2006
Updated: 11-Sep-2006
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What gets measured, creates accountability and gets done
No sales force can truly be considered a "best practice"
unless it meets the test of measurement. If the ‘practice’
works, you should be able to visualize, define, and measure
the results. There is no easier way to prove the
‘measurement’ theory than with sales.
Do you often wonder why it is that some coaches and other
solo service providers seem to be well-known and sought
after in their niche and while others, many others (you,
perhaps?), still struggle to attract all the clients they'd
like?
Your online business will likely require more advertising
than a contemporary business downtown, yet some new to the
world of online business do not spend the time and money to
advertise their business appropriately and are, in turn,
losing money.
Maybe You SHOULD Worry About Your PR! 
